What’s New
Panini, alongside the WNBA Players’ Association, has confirmed a multi-year extension of their exclusive trading card collaboration. Since 2019, Panini has been crafting WNBA cards in popular lines such as Donruss, Prizm, and Select, as well as high-end offerings like Flawless and National Treasures. This renewed deal, facilitated by OneTeam Partners, is lauded by Panini as the most profitable licensing agreement for female athletes. Specific financial details remain undisclosed.
Panini will continue as the sole producer of WNBA trading cards and will keep offering digital collectibles, including Panini Instant. The company aims to boost investments in player marketing, product innovation, autograph agreements, and event sponsorships, such as the WNBPA Rookie Premiere.
Interest in the WNBA has been growing, driven by stars like Caitlin Clark, Angel Reese, and Paige Bueckers. The Las Vegas Aces, led by MVP A’ja Wilson, recently clinched the league championship. Panini has already launched the 2025 Donruss WNBA set, with Panini Prizm WNBA and the debut of Panini Impeccable WNBA on the horizon. Further releases are planned but not yet announced.
Configuration at a Glance
- Panini continues as the exclusive producer of WNBA trading cards.
- Recent and upcoming releases feature Donruss WNBA (2025), Panini Prizm WNBA, and the inaugural Panini Impeccable WNBA.
- High-end lines like Flawless and National Treasures have featured WNBA content in past years.
- Digital offerings persist via Panini Instant and other online platforms.
- Earlier this year, Rookie Royalty boxes showcased high-end Rookie Patch Autographs for Caitlin Clark and Angel Reese.
Key Inserts & Parallels
- Panini Prizm WNBA: Recognized for color parallels and rookie cards, including the 2024 Caitlin Clark RC.
- Donruss WNBA: Features Rated Rookies and various insert collections.
- Rookie Royalty: Highlights high-end Rookie Patch Autographs for top rookies.
- High-end lines (Flawless, National Treasures): Generally offer low-numbered parallels and premium inserts.
Autographs & Relics
- Expanded autograph agreements for WNBA players as part of the renewed deal.
- Rookie Royalty boxes introduced high-end Rookie Patch Autographs for Caitlin Clark and Angel Reese.
- Flawless and National Treasures sets have included premium autograph and memorabilia content.
- Forthcoming products are anticipated to feature autographs and memorabilia from both rookies and established stars.
Collector Notes
- Panini retains exclusive rights to produce WNBA trading cards and digital collectibles.
- 2025 Donruss WNBA is already released; Prizm and Impeccable WNBA are forthcoming.
- Rookie Royalty boxes marked the first high-end Rookie Patch Autographs for Caitlin Clark and Angel Reese.
- Panini continues to invest in product innovation, player marketing, and autograph deals.
- No print runs, odds, or specific serial numbering were disclosed in the announcement.
- Designs vary by product line, with Prizm known for parallels and Donruss for Rated Rookies.
- Additional WNBA releases are anticipated but not yet announced.
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